Really Strategies just returned from Publishing Business Conference and Expo in New York City where thousands of publishing professionals came together for 2 days of education and networking. While our cheerful staff pictured here had various conversations with publishers, the recurring theme was definitely ebooks.
- How do I generate ebooks for my back list?
- How do I create ebooks and publish along with my print version?
- How do I publish to multiple languages?
Lightbulb moment for me was hearing so many publishers still ask, "what is XML?". Clearly the fact that I've been embedded in the technology aspects of publishing solutions for the past 15 years has made me overlook the fact that XML is still a mystery for many publishing folks. It's understandable. The great thing about RSuite Cloud, a cloud-based production system, means that XML can remain in the background. At the end of the day, publishers need to publish their work...output formats, file formats, technologies...these can stay in the background, allowing publishers to stay focused on the content.
I get in my car and drive to work everyday, but I certainly don't understand the details of my car's engine.