Webinar Series on the Business Case for Digital Content

RSI Content Solutions and Data Conversion Laboratory are kicking off a 6-part webinar series next week that will address the many myths associated with the world of XML, CMS, and eBooks.

The six part webinar series called ‘Reality Check’ features experts in content management and publishing who lead the series and detail how to manage information and transform content to work within eBooks, browsers, and mobile platforms.

Following are the webinars in this series. You can read more here.

• April 26 | Truth of Digital Revenue Streams
  Panelist: Darrell W. Gunter, CEO, Gunter Media Group
  Having worked with hundreds of publishing professionals during the past 10 years, we've observed organizations that implement a strategic content management initiative and converted backlist titles into XML are the ones who are seeing digital revenue exceed print. Join this free webinar and hear the truths about what your organization can do recognize true digital revenue.
• May 9 | Truth About Automation
  For publishers and media companies, automating editorial and production tasks is necessary to keep pace with customer consumption as well as the competition. While many knowledge workers view automation as a threat to job security and an impediment to editorial quality, this webinar illustrates the truths around automating common editorial and production tasks. Indeed automation can free staff to focus on better content development.
• June 9 | Truth About ROI
  Panelist: Christopher Hill, VP Product Development, RSI Content Solutions
  Publishers understand that content management and data conversion is a pivotal piece in today's publishing environment. Yet budgeting for these initiatives can quickly scale to the point where executives question why they should stray from the status quo. In this free webinar, DCL and RSI Content Solutions, will lead a panel of publishing professionals who will discuss how they made their business case and received enthusiastic executive buy-in for content management and data conversion in their organizations.
• August 29 | Truth About DIY CMS and Conversion
  Panelist: Pat Sabosik, Elm City Consulting
  While using internal resources to develop a homegrown content management tool or convert your backlist to XML sounds like a cost-effective approach, the reality is that 82% or IT projects fail. This webinar focuses on the real concerns you need to address so that your organization can make educated decisions based on truths and not what simply seems will work.
• September 19 | Truth About Quality
  Panelists: Mike Edson and John Corkery, The DETI Group
  The premise of all publishing organizations is to provide quality content in a format that customers desire. Ask any copy editor about house style and you can anticipate a lengthy and thoughtful response. Authors too expect nothing but perfection when transforming intellectual property into a print or digital product. So how do successful publishing organizations blend automation into workflows without sacrificing quality?
• November 19 | The Truth From the Publishers' Perspective
  Panelists: Barry Bealer, CEO, RSI Content Solutions and Mark Gross, CEO, Data Conversion Laboratory
  Throughout the year, DCL and RSI Content Solutions have polled a large number of publishing and media executives to understand where they are in terms of strategic XML content management. We’ve asked tough questions around true revenue numbers, quality-control issues, content automation, and ROI. In this webinar series join CEOs Barry Bealer, RSI Content Solutions and Mark Gross, Data Conversion Laboratory who share not only the results of our 10-month polling but also their views on what the metrics mean.

We’ve heard the allure of digital revenue for more than a decade. Yet many publishers still report that print supersedes digital. And a majority of publishing organizations continue to structure people, processes, and tools to support a print-first environment. In 2012 the rules have changed. Having worked with hundreds of publishing professionals during the past 10 years, we've observed organizations that implement a strategic content management initiative and converted backlist titles into XML are the ones who are seeing digital revenue exceed print.

RSI Content Solutions and Data Conversion Laboratory are hosting a series of webinars this year that examine today’s publishing landscape. This webinar series will step back and differentiate fact from fiction. We'll present success stories that demonstrate how publishing organizations are navigating the world of XML, CMS, and ebooks to meet and exceed customer demands.

The first webinar of the series is moderated by Darrell W. Gunter, CEO, Gunter Media Group. Register for this free webinar and hear the truths about what your organization can do to recognize true digital revenue.

Webinar: Reality Check: The Truth About Digital Revenue Streams
Date: Thursday, April 26, 2012 1:00 PM - 2:00 PM EDT
Moderator: Darrell W. Gunter, CEO, Gunter Media Group

Educational Publishing: Dynamic Content Creation Begins Here with Triumph Learning

A free webinar | January 26, 2:00 to 3:00 pm EST

Triumph Learning serves instructional materials to more than 25 million students across the country. More than three brands serve up a range of curriculum needs, including test prep resources, digital curriculum, and classroom kits. In this free webinar, Christopher Hill, VP of product development at Really Strategies will interview Robert Methven, CTO of Triumph Learning. They’ll discuss how a large-scale organization developed a successful digital publishing strategy and selected the tools that will allow it to respond to changing market needs.

Join us and learn what processes and tools you can implement to maintain agility in the digital publishing space.

When people have questions, they turn to the Internet and search for answers. For technical publications, having content accessible is imperative. Put online help documentation on the Internet and your users can access your content.

CHMs, Robohelp, MadCap Flare, Adobe Air, Eclipse Help, and some WebWorks formats use architectures, plugins, and web services that restrict search access to the valuable content they contain. However, an HTML help system doesn’t rely on these technologies.

This is why TechProse, a consultant company specializing in technical writing, selected HTML5 and DITA, managed by DocZone.  DocZone is a SaaS XML CMS that can deliver help content to the Internet. HTML5 is designed with accessibility in mind, and DITA enables us to reap the benefits of single-sourcing and automated publishing.

By switching from FrameMaker and MadCap Flare to DITA and HTML5 help, TechProse was able to help its global international shipping customer:
•    reduce publishing costs by 15%
•    increase the quality of the user experience
•    make help topics accessible from any web-ready device

Learn more on September 28th at 1PM EST by joining us at our webinar entitled, "Don’t Hide Your Content in a Traditional Help System: A Case Study from TechProse Featuring DocZone."

A Book Publisher's Guide to
Single-Source, Multi-Channel Output

A webinar from Really Strategies, Inc. [click here to register]

When: May 18, 2011 | 10:00 to 11:00 pm EDT

Snapshot: According to industry analysts Frost & Sullivan, 2011 is “The Year of the Tablet.”  For book publishers, this means that delivering content to devices like the iPad and Kindle is not an option…it's imperative.  Book publishers are recognizing that better content management will accelerate revenue and profit growth. Technology like XML and content management software are the enablers that produce ebooks.

In this free webinar, Dan Dube,  EVP of Cloud Solutions at Really Strategies, Inc. will present a case study that illustrates how publishers are producing and publishing to traditional and digital media from the same source content with the (literal!) push of a button.

Digital Publishing: Everybody Wins | A free webinar serires for publishers

When: April 13, 2011 | 1:00 to 2:00 pm EDT

Snapshot: Learn from Anthony Allen, Director of Production at American Society for Training & Development, how ASTD embraced XML and are now reaping the benefits of custom content packaging, automated transformations to EPUB, taxonomical content discovery, and cool apps. ASTD is a membership organization and also a niche market publisher; to better serve its members and streamline the publishing process, ASTD looked to XML.

In this free webinar from DCL and RSuite, you'll learn how to calculate return on investment (ROI) on your XML projects, how to reduce the cost of metadata tagging, and see “ASTD Streams,” ASTD’s newest semantic content application for personalized content delivery.

Register here!