Half of all Americans now own some sort of smartphone or tablet device, according to a recent Pew Research initiative. This is roughly similar to the number of Americans who own laptop computers, but the transition has occurred in over very few years, and these numbers are expected to double in the coming years. This trend is largely what is driving most activity in the content business today. The ability to present meaningful content where and when it is requested and at a price that is acceptable is a major challenge. It is becoming increasingly clear that content that is not digitized is not as valuable as content that is.

Digitization has become a necessity for content driven businesses. Many publishers have developed digitization strategies mainly as a reaction to market trends. Some publishers have adopted a “wait and see” mindset betting that technology will improve and that prices will come down. This may have been a good strategy in the early adoption era. However, technology and software have evolved, and the pricing for both technology and offshore services are about as low as they are going to get.   Digitizing your content is one of the necessary costs of admission to be able to play in today's marketplace. 

Download our free white paper, "Content Digitization Strategy 101" and understand the following concepts, which must be part of any content management and publishing plan:

• How you develop content that has a high digital readiness factor

• Strategies for reclaiming content that does not have a high digital readiness factor

• Planning to upgrade legacy content that is not digital into digital readiness

• How you manage, store, and distribute your digital ready content

• How do you maintain a focus on business value as a guide to all these activities

  
  
  
  

RSuite CMS, a content management system for publishers, will exhibit at Henry Stewart DAM NY 2013 Conference from May 2 to 3. Produced by Henry Stewart Events, DAM NY 2013 is the place for everyone involved in the process of managing digital media. The conference is dedicated to digital asset management from the user’s perspective.

Christopher Hill, vice president of product development at RSuite CMS, will speak on the technology track about the unification of assets and content. “Artificial distinctions between ‘content’ and ‘assets’ are blurring,” explained Christopher. “Images, variants, multimedia files—all of these objects are as important as original content. A manageable, transformable, strategic asset repository is vital for agility in the digital space.”

Christopher Hill will demonstrate how the RSuite CMS is used by some of the world’s leading publishers to manage assets as well as corresponding metadata and provides a powerful workflow engine to streamline production of digital media.

To receive a complimentary Expo Only pass or to schedule an appointment with an RSuite CMS digital asset management specialist at the event, please click here and  include the time and date of your preference. To learn more about RSuite CMS and to see an online demo, please visit http://www.rsicms.com/rsuite.

Stresses on the educational publishing industry are profound. While the challenges of core curriculum requirements and state mandates have been part of the equation for many years, new expectations are adding to the pressures:

• Textbook pricing
• Flash-to-HTML5 conversion
• Exponential increase in asset management
• iBooks 2

All these factors have escalated the need to manage and organize content in a structured and strategic manner.

On April 25 from 2:00 to 3:00 pm, join Chad Crume, director of content systems at Macmillan Higher Education and  David Saracco, vice president of business development at RSI Content Solutions as they discuss the evolving educational publishing landscape and explore how a strategic approach to content management can serve educational publishers now and into the future. Eliot Kimber, senior solutions architect will also join the conversation as he details how his open source DITA for Publishers project streamlines content transformation and ebook production.

WEBINAR: Challenges of Educational Publishing and How Content Management Can Help 

An Interview With Chad Crume, Director of Content Systems at Macmillan Higher Education | Thursday, April 25, 2013 2:00  - 3:00 EDT

RSuite CMS has a handful of free "Expo Only" passes to dispense for the Henry Stewart’s DAM NY 2013 (Digital Asset Management Conference). This conference will be held on May 2 & 3 at the Hilton New York in New York City. First come, first served!

Produced by Henry Stewart Events, DAM NY 2013 is the place for everyone involved in the process of managing digital media. In New York City the conference will facilitate a lively exchange among conference participants. Panel sessions, breakout groups, enhanced networking environments, and case study reviews.

Whatever your area or level of expertise you will have the opportunity to meet new peers - a key objective in all our planning. The conference starts with a welcoming reception the night before the formal program begins, and, as always, the conference host the very best in specialized intensive tutorials – all led by renowned experts.

RSuite CMS, a content management system for publishers, is a gold sponsor of MarkLogic World 2013. Christopher Hill, vice president of product development at RSuite CMS will host a session demonstrating RSuite CMS, the industry’s first enterprise content management system powered by MarkLogic. He will detail the benefits of XML-first, XML-early, and XML-hidden workflows in various publishing scenarios from leading publishing organizations using RSuite CMS.

RSuite CMS is the software of choice for many of the world’s leading publishers. Publishing organizations of all sizes use RSuite CMS to search, store, manage, and transform content into print and digital products.

“XML is the foundation that enables multichannel publishing for publishers and media companies, but authors, editors, and reviewers have struggled to work with it effectively,” explained Christopher Hill, vice president of product development at RSuite CMS. “At last, the tools and technology have caught up. At MarkLogic World I’ll demonstrate how publishers use RSuite CMS to ultimately generate new revenue from digital products.”

Publishing is no longer the linear process it once was. Create, edit, produce, and publish to print is an obsolete workflow. Today, publishing organizations must consider print and digital along with the many configurations of each.

Publishing the core product is also just one component. Ancillary texts, content-based apps, online-first articles, and web content are just as important as core text.  The pressure to do more is felt across departments---publishing organizations need to get things done faster, simpler, while spending less. Proper content management is at the heart of this issue and the starting point to create and deliver content on time and on budget. To have a smooth workflow, content needs to be organized, structured, and managed properly.

Our report, “3  CMS Strategies and How to Get Started” introduces a few examples of how to reduce, reuse, and refine your publishing process. With examples from Nature Publishing Group, Human Kinetics, and SAGE Publications, Inc., you'll learn how you can drive production efficiences by integrating content management into your dynamic publishing environment today.

PROSE AWARDS | http://proseawards.com/prose-live.html

TWITTER | #PROSEAwards

RSuite CMS, a content management system for publishers, recently joined the Association of Educational Publishers (AEP) as an affiliate member. The AEP serves the diverse needs of the entire educational resource community, including publishers, content developers, IT professionals, service providers, researchers, instructors, and communication experts from around the world.

RSuite CMS is the software of choice for many of the world’s leading publishers. Publishing organizations of all sizes use RSuite CMS to search, store, manage, and transform content into print and digital products. Higher education publishers, such as Macmillan Higher Education, and K-12 publishers, such as Triumph Learning, have licensed RSuite CMS to manage complex content and provide quality products and courses to students and instructors.

“The AEP’s vision is to support our thriving educational publishing industry,” explained Jo-Ann McDevitt, vice president, sales, marketing and business development at The Association of Educational Publishers. “Affiliate members provide outstanding services and products to support our community.”

“The educational publishing market faces unique challenges,” stated David Saracco, vice president of business development at RSI Content Solutions.  “Textbook pricing expectations, ancillary materials, customers’ digital demands, learning management systems---all of these situations necessitate that educational publishers manage, produce, and deliver products in an affordable and sustainable way. RSuite CMS is akin to the factory line that provides great efficiencies in content management.”

For more than a decade, RSI Content Solutions (makers of RSuite CMS) has been a trusted content management services and solution provider to the publishing industry. Learn how organizations like Oxford University Press, Macmillan Higher Education, Elsevier Health Science, LexisNexis Pacific, and many others use RSuite CMS and see the latest features of the software at www.rsicms.com.